Sunday, October 30, 2011

Shining the Book Promotion Spotlight on Davis Aujourd’hui

Davis Aujourd’hui is the author of the Sister Mary Olga Fortitude series of hilarious satires. The first book is entitled “The Misadventures of Sister Mary Olga Fortitude.” It was followed by “Babes in Bucksnort.”

Davis possesses a rich life experience that has enabled him to draw from it in order to create a colorful canvas upon which to paint very human lives. He is a retired social worker, having worked for Adult Protective Services in New York State for nearly twenty years. He developed the characters within his series of books in order to entertain a colleague by using the gift of humor.

As will be the case with Sister Mary Olga in his third book, he is a recovering alcoholic. He also happens to be gay as are several of the endearing and humorous characters within his novels. He can speak from his own experience. He has possessed all of the foibles of his cast of characters who are naughty, nasty, and nice.

Davis lives in Upstate New York where he is currently sharing his life with his partner of seven years. He is socially-minded and spirituality is the most important ingredient in order for him to maintain a happy and successful life.

Welcome to Book Marketing Buzz, Davis. Can we begin by having you tell us a little about your book?

"The Misadventures of Sister Mary Olga Fortitude" is a satire with a spiritual message, but there’s a lot of hanky panky going on here. Sister Mary Olga is an irreverent nun who has some unique spiritual views that differ from those of the Pope. She’s a great believer of “to each, one’s own.” She also loves her Marlboros and her bourbon. Just don’t let the Reverend Mother in on her secret. The next class in Advanced Holiness may be canceled.

Here in Bucksnort, you’ll meet a zany cast of all-too-human characters. There’s a lot of secret-keeping going on here, but Sister Mary Olga will be sure to deliver the goods in order to provide you with good and bad examples of holiness.

The Reverend Mother is a former prostitute. The convent’s chef is a gay cowboy. Priscilla Bunhead is the town busybody who opens some other closet doors. She, along with the other folks on Dinkledorf Drive, serve up examples of what not to do.

One thing’s for sure. These characters will lighten your load and help you to not take life so seriously. Get ready for non-stop laughs.

What is the first thing you did to promote your book once your publisher accepted your manuscript?

I started telling all of my friends about it. Then I contacted my local bookstores and began to arrange book signings. I also contacted a national magazine that featured an enthusiastic article on my first book.

After that, what happened?

I sold a lot of books to very pleased people. Ecstatic reviews began to appear on by readers who said they couldn’t put the first book down and couldn’t wait for the next one to be published.

What did your publisher do to promote your book?
Absolutely nothing!

What’s your opinion on blogging? Do you see that it is helping sell your book or is it not making much difference in terms of sales?

My blogs have attracted scores of readers. It’s my hope that they will result in a multitude of sales.

I understand using the social networks to promote your books is also an effective marketing tool. Do you find it is or isn’t?
Facebook has been very helpful.

Besides blogging and using the social networks to promote your books, what other ways are you promoting your book?

I have done scores of radio interviews.

If you had to pick just one book marketing tool that you’ve used to promote your book, which would you say has been the most effective?

The most effective tool thus far has been the magazine article.

What are your experiences with offline promotions such as booksignings?

They have been very successful.

Thank you for this interview, Davis!

We wish you much success!

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